…per game. UCLA’s offensive line seems rickety and must deal with a stellar WSU pass rush. So why are the Bruins favored? Because of home cooking and brand bias. Pick:…
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…the ingredients necessary to return to New York City as a finalist, from the brand power of his school to the video-game statistics he produces each week to the big-stage…
…basketball brands like GCU and Gonzaga? Could the Mountain West become an option for the GCU brand? Factor in the Phoenix television market and one of the best game experiences…
…the Pac-12 brand is stronger than the Mountain West brand. Keep the Pac-12, and any new schools would share the conference’s impressive history with Washington State and Oregon State. In…
…en masse. “No brand in the Group of Five has the value of the Pac-12 brand,’’ the industry source said. “If you have the brand, you own the history.” The…
…in realignment have been TV market size (not actual viewership) and brand strength. How is “brand” strength measured? — @nickbeatty72 The media companies use a series of metrics to determine…
…Group of Five has the value of the Pac-12 brand,” the industry source said. “If you have the brand, you own the history.” The other vital piece to any salvage…
…billable hours — but the reverse merger makes sense because the Pac-12’s brand, although battered, would carry more long-haul value than the Mountain West brand. In our view, it’s better…
…and try to win money from networks on quantity of games over quality of brands? — @LukeTCoug A full-on merger, which would create a super-mega conference of 20-something schools, is…
…methodology assumes equal revenue sharing, a financial structure that might not play out in reality. Stanford, in particular, could command a greater share. The Cardinal possesses the greatest brand value…
