One of the revelations in Bruce Arians new book is a third battle with cancer. The Cardinals head coach wrote in, The Quarterback Whisperer, that an ultrasound procedure for a hernia last December, revealed renal cell carcinoma on one of his kidneys. Arians underwent surgery in February and had a “small portion” of the kidney removed.
The procedure was the third one involving cancer for the 64-year-old head coach. Arians was diagnosed with prostate cancer in 2007 and in 2013 had cancerous cells removed from his nose.
“I now realize more than ever nothing is guaranteed in life,” Arians wrote. “Every day needs to enjoyed and celebrated to the fullest. Roses need to be smelled, sunsets savored, time with family cherished. Moving forward, I want to be a beacon of hope for others struggling with cancer. My fight is their fight. I’m not coaching for myself in 2017; I’m coaching for everyone who’s dealing with cancer. This is my charge.”
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Media personality Brad Cesmat first rose to fame in Southern California with the launching of "The Mighty 690" all-sports radio station in the late 1980's and early 90's. Brad came to Arizona in 1993 to begin a 10-year run at KTAR Radio followed by nine years at KTVK-TV in Phoenix. Brad is the Founder/ CEO of Sports360AZ.com. His vision of multi platform content marketing through sports began in September of 2011. Cesmat has served on the Advisory Board for the Salvation Army for the last 18 years. He and his wife Chris have four children.